When Robert Kaplan and David Norton published “The Balanced Scorecard: Measures that Drive Performance” in the Harvard Business Review in 1992, the idea of measuring business performance from ...
Nigerian Tribune on MSN9d
Metrics versus value
In this article, we shall be looking at business success from two perspectives, namely: (a) impact of performance measures or metrics and (b) impact of robust value to customers.Thirty-one years ago, ...
Campbell, Dennis, Srikant M. Datar, Susan L. Kulp, and V.G. Narayanan. "Testing Strategy with Multiple Performance Measures: Evidence from a Balanced Scorecard at ...
Datar, Srikant M., Marc J. Epstein, and Jeremy Cott. "Verizon Communications, Inc.: Implementing a Human Resources Balanced Scorecard." Harvard Business School Case ...