To receive daily news and insights, subscribe to our free daily CX Dive newsletter. Customer journey mapping emerged as a way to visualize the steps customers take when interacting with the brand ...

That might be something the business wants to address. Emotions are often the hardest part for an organization to understand, but if the journey map is to be of value and help improve customer ...

Marketing technology makes it possible to map the customer journey in far more detail than ever before. And a more accurate customer journey map can guide your marketing to be more strategic, better ...

The moment a new customer ... journey, especially during the onboarding dip. A proactive onboarding process is essential to help them through this phase. The faster customers find value, adopt ...