Fear of God Athletics—the Jerry Lorenzo-led label's ongoing partnership with Adidas—has been building steam in recent months.

Just last month, Fear of God ESSENTIALS announced its first drop of the brand’s NBA and WNBA collection just prior to the Paris NBA Games. The announcement also celebrated the brand’s partnership with ...

A beloved clothing brand is extending their partnership with the NBA. Fear Of God Essentials has unveiled a Paris Games ...

Fashion designer Jerry Lorenzo first came on the scene in 2013 when he launched his Los Angeles-based luxury streetwear label Fear of God. The clothing line has a cult-like following, including ...

After introducing their first performance basketball sneaker in December, Jerry Lorenzo and Adidas are evolving their ...

The adidas x Fear of God Athletics Trainer “Night Brown” colorway will appear in stores in Summer 2025 with a price tag of ...

FEAR IN PARIS: Fear of God swept into the Belle Étoile penthouse suite at Le Meurice during Paris Men’s Fashion Week to ...

Jerry Lorenzo, founder of Fear of God ATHLETICS and the Global Head of adidas Basketball, has proven himself to be one of the most innovative and provocative designers in the footwear industry.

adidas and Fear of God Athletics have introduced the Athletics Trainer, an expansion of the collection’s lifestyle footwear lineup. Designed with a sleek and elevated aesthetic, the new silhouette ...