The 10-year-old company has ridden the popularity of its tech pants to the top rungs of the athleisure market. But “it’s ...

differentiated materials,” Vuori CEO and founder Joe Kudla told CNBC in an interview. “If you were to just survey our customer base [and ask], ‘Why is Vuori so special?’ They would tell ...

was spent under the quixotic and outspoken – often in a bad way – founder Chip Wilson, who was forced out of the company in 2013. “I wasn’t quite as involved as I am now at Vuori ...