“When WeChat allowed users to have public blogging ... founder of consultancy China Channel. “Firstly, it is because mobile payment is very easy in China. Secondly, Chinese people are more ...

The growing popularity of the WeChat messaging application also deems it an optimal communication channel to leverage, especially as individuals become more comfortable with transferring funds via ...

The companies selected WeChat as the communication channel of choice due to the plethora of Chinese consumers who use the app, which currently boasts 600 million users. The app’s “Shake ...