WeChat may be key for travel brands and destinations looking to appeal to Chinese outbound travelers. However, brands need to go beyond simply copying and pasting content from western social media ...
The supermarket chain is joining forces with beacon provider Sensoro to roll out the mobile game, which is the first digital marketing case made in conjunction with WeChat in North America.
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A spokesperson from WeChat Pay HK indicated to MARKETING-INTERACTIVE that the expansion of payment coverage is aimed at Hong Kong residents traveling to mainland China for leisure, family visits ...