Sir Martin’s analysis of the holding company model is a mix of cutting critique and cautious optimism, with consolidation as ...
On the day of Donald Trump’s second inauguration, we spoke separately to two of the world’s most high-profile communications ...
The UK is facing a 'debt death spiral', warns billionaire hedge fund tycoon. Find out why business leaders' confidence in the ...
S4 Capital, the ad giant run by Sir Martin Sorrell, is set to lose its chief financial officer Mary Basterfield. Basterfield ...
Talking earlier this month at the annual CES new tech showcase, Sir Martin Sorrell claimed that the job of the chief marketing officer has become easier, because there are only four platforms left: ...
Sorrell also has a crack at CMOs, saying their jobs has become easier. Which will bode well in the next pitch.
Sir Martin Sorrell, who resigned as chief executive of advertising giant WPP at the weekend, once said he would "carry on until they carry me out of the glue factory". The 73-year-old was the ...
Sir Martin Sorrell, the founder and former chief executive of WPP, has claimed that the “role of a CMO has got easier”.
Sir Martin Sorrell, CEO of WPP, the world's largest advertising company, explained how Google — once a threat to advertising agencies — is now its biggest partner. WPP spent $5 billion of its ...
This article was originally published in July and has been updated. Sir Martin Sorrell started S4 Capital in 2018 to disrupt the advertising industry with a so-called "communications business for ...
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