In-person shopping is in for many young consumers. So is digital shoplifting.

Gen Z and millennials are ditching career ambition for balance post-COVID. What's behind this shift—and is it permanent?

Recent generations may have taken safety for granted, but today’s youth are growing up in an era of compounded crises – and ...

Long gone are the days of waiting for friends or a significant other to tag along for a trip. Solo travel is the new way to ...

Britain’s Gen Z are broadly happy, but that happiness is declining. In the past, happiness followed a U-shape: people start happy, get sadder as they move into adulthood; then later in life, rebound ...

TikTok's temporary blackout reveals its complex role: a catalyst for female entrepreneurship yet a double-edged sword reshaping women's identity and mental health ...

I started reading this stuff way.” I’ve covered the rise in popularity of erotic romance novels – known as smut – before and ...

On the eve of the inauguration, the hard-charging stars of the movement tell VF that they’re poised to play a powerful role ...

Smut novels can range from sweet, innocent romance stories to narratives that depict rape and violence, making it hard to ...

The Supreme Court's decision to uphold 2024 federal legislation banning TikTok unless its Chinese parent company sells it ...

Gen Z is embracing old Bollywood gems like Rockstar and Laila Majnu, proving that meaningful cinema is timeless ...

Zuckerberg's masculine makeover is emblematic of how Silicon Valley – previously the bastion of Californian idealism – has ...