Starbucks’s new boss is banking on ‘mug hugs’ to get customers to hang around longer
Brian Niccol, the new CEO of Starbucks, has identified mugs as an integral part of his turnaround plan. As Brian Niccol orchestrates the turnaround of Starbucks, one thing he wants to see is customers enjoying a "mug hug.
Starbucks Just Made a Huge Change That Will Make Customers Very Happy
Starbucks is trying to change not just how you think about its brand, but more importantly how you feel. “Do you want me to make it again?” The barista didn’t look very happy. A few minutes earlier, I had walked into Starbucks and ordered a Brown Sugar Oat Milk Cortado,
Starbucks makes major change that will delight customers
Starbucks is beloved by millions for its range of choices. If you want a reliable cup of hot coffee, they've got that for you. If you want an iced latte with skim milk and a vanil
Starbucks Just Announced Another New Change—but It’s One Customers Will Actually Like
Now, as the new Coffeehouse Code of Conduct is going into effect nationwide, Starbucks is announcing a new perk for its newly defined customers—and it’s one most people will b
Starbucks Is Bringing Back the Perk Customers Love Most, and It All Starts Now
Starbucks rolled out a number of changes designed to encourage guests to “stay awhile.” The biggest change is that the coffee chain will once again offer free refills to guests who hang around the store.
Your Starbucks coffee may soon come with inspirational messages. Read the full memo to store staff.
Starbucks is asking baristas to write messages, names, and even smiley faces by hand on cups in the latest effort to make its ...
Will Handwritten Names on Cups and Free Refills Actually Make Starbucks Better?
According to CNN, Starbucks baristas will soon return to hand-writing customers’ names in Sharpie on their cups, a practice ...
Starbucks brings back condiment bar, free refills on drinks ordered "for here"
Starbucks fans can now get free refills for some drinks — but not all. The coffee chain is also bringing back its self-serve ...
Starbucks Baristas Will Write Your Name—Or Something Like It—On Your Cup Again
Starbucks is making sweeping changes to its coffee shop locations starting Monday that long-time customers may find familiar.
‘I hate it’: Starbucks customers order drinks ‘for here.’ Then they learn about a new policy change
This new policy is another step towards Starbucks’ sustainability goals. The company recently announced its goal to make 100% of its cups compostable, recyclable, or reusable by 2030. Its “for-here” ...
Starbucks restores pre-COVID condiment bar, handwritten names on cups
Starbucks began reverting to pre-pandemic habits on Monday, reinstalling condiment bars and reviving the Sharpie-penned, ...
Earnings Preview: What To Expect From Starbucks
Starbucks is scheduled to report earnings after Tuesday's close. Here's a closer look at what the Street expects from SBUX.
Starbucks changes: Mugs, macchiato and a new vibe test Niccol’s big plan
As of Monday, Jan 27, bathrooms inside Starbucks and free water cups will be available to paying customers only, a policy ...
Starbucks Reinstates 'for Here' Orders with Drinks Served in Mugs — and Free in-Store Refills
Starbucks is offering a 'for here' option for customers to enjoy drinks in stores in reusable mugs, as well as free refills ...
Free refills are back at Starbucks — but only certain customers qualify
No disposable or plastic vessels will be able to get the free refills. Additionally, if you purchase a cold brew, latte, ...
Starbucks is switching things up. What to know about new cafe policies
Starbucks is introducing a set of changes to its stores, including ceramic mugs, free refills and customer-only restrooms.
Starbucks' CEO is so psyched to bring back a coffee shop staple that he talked about it 3 times on one call
The coffee giant is trying to make its stores more inviting by adding more comfortable chairs and serving coffee in ceramic ...