The coffee chain will use a mobile order-pacing algorithm and high-tech menus, CEO Brian Niccol said, while store aesthetics ...
There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...
Brian Niccol, the new CEO of Starbucks, has identified mugs as an integral part of his turnaround plan. As Brian Niccol ...
The coffee giant is trying to make its stores more inviting by adding more comfortable chairs and serving coffee in ceramic ...
Starbucks rolls out new initiatives in order to bring forth a sense of community, and one of these initiatives is returning ...
Starbucks' nearly 40,000 locations are looking to provide a cozier feeling while cutting waste with new sustainable ...