And, of course, one thing that brought Generation Alpha some semblance of joy—TikTok—could be banned. This is a generation of ...

As the financial services industry continues to grapple with increasing market complexity, regulatory pressures and the need ...

Just when millennials thought they had conquered Gen Z slang, enter Gen Alpha with their wild new vocabulary. From calling ...

In a conversation with, Paramjeet Mehta, Marketing Head – Consumer PC & Gaming, Systems Group, ASUS India, discusses the ...

Americans can't get enough of side hustles — the gigs allowing them to earn extra cash outside of their 9-5 jobs — and young ...

By acknowledging and addressing the unique challenges that Gen Z and Gen Alpha bring to the workplace, organisations can ...

Matt Murray uses Reddit as his primary resource for understanding his teen son, mastering the lingo enough to use it in his ...

Gen Z 1.0 graduated high school before the pandemic hit, writes Janfaza, while Gen Z 2.0 graduated or will graduate sometime ...

Knowing younger generations’ different approaches to learning and technology can make it easier for cybersecurity training programmes to work.

New research from Sanlam's Financial Confidence Index reveals that Generation Z demonstrates higher financial confidence than ...

They’re actually advocating for a more thoughtful integration of digital and face-to-face interactions,” says Freeman CEO ...

A new generation is set to emerge in 2025, as Generation Alpha makes way for the arrival of Generation Beta. A blog post by ...