Starbucks wants to make sure customers aren't caught up in counter chaos at busy times as in-store and mobile orders pile up.

In a Tuesday earnings call, Starbucks chairman and CEO Brian Niccol said the company would be cutting its menu by 30% in the ...

Here's what we know about the menu changes. Starbucks will begin to "optimize" its menu offerings in Michigan in the coming months. The company said there will be a 30% reduction in both beverage and ...

Starbucks' Q1 earnings showed a positive start under CEO Brian Niccol, despite continued downward trends in key metrics.

Thank you, Diego, and good afternoon, everyone, and thank you for joining us today to discuss Starbucks' first quarter fiscal ...

Starbucks CEO Brian Niccol said 30% of the company’s food and beverage items would be eliminated by September as part of its “Back to Starbucks” plan. Starbucks’ CEO is shaking up the coffee chain’s ...

Starbucks shares surged on new CEO's plan, but declining sales and high valuation pose risks to the company's future ...

For Starbucks ( SBUX) CEO Brian Niccol to achieve maximum greatness — which would boil down to a sustained turnaround in North America sales by later this year — he must improve consumer perception ...

Shares of Starbucks Corp. inched higher after hours Tuesday after the coffee chain reported quarterly results that beat ...

There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...

Starbucks management cannot reverse the slide in its sales. An argument can be made that the company has outlived its best ...

The Seattle-based coffee giant is changing how it serves customers. On Monday expect to see the return of mugs and the ...